Friday, 8 August 2014

Rules of Public Relations




                                                          Rules of Public Relations  

 PR  was not my ideal career I never saw myself in such a demanding job doing public speaking, organizing events, writing news releases and internal publication, being updated about everything that is happening worldwide by watching the news everyday it sounded so boring, I am sure you wondering then why the hell am I studying PR, well attending a career expo changed my mind, after that day I couldn’t  stop imagining myself branding one of the big organizations in SA, building and maintaining the image of companies and being Obamas spoke person J I am very ambitious but don’t worry you will understand me as time goes on anyway as I was saying I did my research and then I realized that PUBLIC RELATIONS is actually where I want to but hey trust me studying PR full time, falling in love with it and understanding the PR world is hard work.

 Guidelines

There are rules or should I say principles that u need to follow to guide you in good path of  your career firstly you need to be sure that PR is your passion it is something that you love, don’t have that mentality that you just doing it for money surely you don’t want end up being unhappy in a job in a way that you are always grumpy In the morning you always have to drag yourself to work every day, that would be horrible so please guys make sure you in a right place before is too late.

 Lot of people don’t understand what PR is I remember when I was volunteering in the M2B event one guy who was a guest there asked me what I was studying and 'I said PR' he was like 'you just wasting money', what I am trying to say is that you will get discouraged by people who don’t know how important PR is but don’t allow them to make you doubt yourself.

Start now to interact with people because you might be good at what you do but if you cannot market yourself no one will know you I myself am a quite person but once I am with people I come out of my shell I interact and engage in conversations 

Make sure that at least you know people in the media industry u will definitely need those contacts in future its always better to start early and the least but not last follow bloggers, PR influencers and always read PRISA`s online publication, familiarize yourself with social media platforms. media platforms                        



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14 comments:

  1. Indeed Zinhle,talking from a PR student's perspective myself,in order to be a successful Public Relations Practitioner, one needs to be a sociable, interactive individual, its an industry that forces you to be an online nerd that is both accountable and diplomatic in writing and even in commenting or raising points of views. I for one fell into the wrong course before i discovered my passion for building brands, events and communications, and quiet frankly, i LOVE what i do

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  2. true refilwe it is a very interactive industry one needs to know what the industry is all about and I think that the department of education needs to introduce a subject that will teach learners about different careers that they can explore it shouldn't only be about doctors and teachers, PR should also be one of them it is a very interesting field of study

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  3. I agree with what you said Zinhle i myself was very shy and found it hard to interact with people but now im really enjoying public relations , and the experience i have had with working within the industry was fantanstic

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  4. One thing I have noticed Mathabo is that most of us didn't know much about Public Relations until we got to study it and now we enjoy it, hence I said to Refilwe that learners need to be told about all the career options they can explore.

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  5. When talking about discouragements, I can tell exactly where you coming from. I myself have been discouraged a number of times not to study PR, and that is because people carry the mentality that it's all about propaganda and spin doctery. hahahah..... guess what! there is more to that. PR if fun

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  6. Go girl!!! I like your spirit Zamabuya , well to all those who think PR is propaganda that we always turn lies into the truth well stick with me there is a lot I am about to tell you

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  7. so true...a lot of people do not understand what is PR and why are we doing it.i remember when 70 year old grandfather asked me what is PR?I must say i really struggled in explaining to him from the word go i was discouraged.i agree with you zinhle the truth of the matter is one will always discourage you but look at us now"the Public Relations students' we have fallen in love with PR It has become a calling to us. i agree with you.

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  8. I think dineo maybe the reason you struggled to explain, it was when you were still in your first year early because back then we were all trying to settle in, clearly now every PR student who is a second year knows what PR is and that is why you have fallen in love with it, we are PR now

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  9. you know when I tell people i'm studying PR they think about politics, and they do not know that it is broad and it has too many opportunities and we need to be ready for HARD WORK so we must be committed to this,\.

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  10. true indeed Trudy PR is hard work all it needs is dedication

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    1. iyohhh a lot of dedication and discipline ladies, we in for a jolly ride

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  11. heloo there!! im very happy to say your blog has not only taught me bu it also made things much easier to understand Thanx!! :)

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  12. thank you so much Nano you should stick around for more ;-)

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